Jason Day completes Nike deal

Golf’s world number one agrees major partnership with sportswear manufacturer.

Jason Day completes Nike deal

Australian golfer Jason Day has confirmed an endorsement deal with Nike, which will cover footwear, apparel, headwear and gloves. 

The world number one will reportedly be paid US$10 million a year by the US sportswear giant but will continue to use TaylorMade clubs and golf balls. Day announced the multi-year deal on social media platform Instagram and he will debut his Nike attire at the Tournament of Champions in Kapalua, Hawaii on 5th January. Reports of the deal had first emerged in September, but neither Nike nor Day were willing to confirm their partnership at that time. 

In August 2016 Nike Golf - the golf arm of the Oregon-based company - announced that it would transition out of producing equipment such as clubs, balls and bags, and would focus instead on golf footwear and apparel. 

“Joining Nike is a dream come true,” said Day. “The brand is synonymous with the world’s best athletes. I’m honoured and can’t wait to be part of the team and working closely with Nike to take my game, and the sport of golf, to even higher levels.” 

Day, the 2015 USPGA champion, joins former world number ones Rory McIlroy and Tiger Woods in Nike’s apparel stable. The 29-year-old Australian has accrued US$33 million in prize money over his career.