International broadcaster Eleven Sports has added to its burgeoning haul of premium soccer rights by acquiring live and exclusive rights to the Uefa Champions League and La Liga in Portugal.
Eleven has confirmed that it will show all 138 Champions League matches per season, from the final qualifying round to the final, as well as the Uefa Super Cup, an annual game that pits the competition winner against the champion of the Europa League.
The La Liga agreement includes every match from Spain’s top flight, with both deals - which were first reported earlier this month - covering the period 2019 to 2022.
Eleven is already a La Liga media partner in Poland, Belgium and Luxembourg, where it has held rights since 2015. Earlier in May, the company acquired the league’s rights in the UK and Ireland.
The new agreements come ahead of Eleven’s forthcoming launch in Portugal, which will become its tenth market. Further rights deals are set to be announced in due course.
“We are very proud to secure UEFA Champions League and LaLiga rights in Portugal, two of the world’s biggest football competitions in a nation that has a huge passion for the game,” said Danny Menken, the company’s group managing director.
“Today’s news, which signals our entry into another major European market and our tenth market globally, helps drive our momentum of serving dedicated sports fans everywhere. We look forward to serving up thrilling live football in innovative ways that enable fans to engage with the action that features some of the world’s greatest rivalries, biggest teams and best players.”