Chelsea FC turn attention to Germany with Sportfive
Chelsea Football Club, winners of the Premier League and FA Cup, have announced two further European pre-season fixtures. The Double winners, who include the likes of England internationals John Terry and Frank Lampard, will play against Eintracht Frankfurt on 1st August and Hamburger SV on 4th August.
The Sports Promoters (TSP), a wholly owned subsidiary of the international sports agency Sportfive, will promote and organise the two German friendly matches. This will also include a mini training camp for Carlo Ancelotti's squad between games in Frankfurt.
Ron Gourlay, chief executive of Chelsea FC, said: "We are delighted to announce our agreement with Sportfive who will be arranging a major part of our pre-season activity. Following the World Cup, it is important for our players to prepare in the best possible environment and playing matches against opponents like Eintracht Frankfurt and Hamburger SV will ensure the team hits the ground running ahead of the start of the new season."
Vincent Tong-Cuong, chief operating officer of Sportfive International, said: "We are very pleased about having signed this agreement with Chelsea FC. They have played an outstanding season and the two friendlies will provide German football fans with another international highlight in this year's football calendar."
Philipp Hasenbein, chief executive, Sportfive Germany, added: "Thanks to our close partnership with the majority of Germany's top clubs we can bring them together with a renowned international opponent like Chelsea and make great events like these friendlies happen. Our subsidiary TSP specialises in the development, execution and organisation of sporting events and will be organising the visit to Germany."
The three European fixtures, including a game against Ajax in Amsterdam on the 23 July, will follow Chelsea's first pre-season match against local London side Crystal Palace on 17 July at the Eagle’s home ground, Selhurst Park.blog comments powered by Disqus
Chelsea FC extend television partnership for four years - 08 December 2009
Mercedes GP Petronas signs with Sportfive - 17 May 2010
IMG snaps up another young golf star - 27 July 2009
Related blog posts
Former Leeds and Chelsea boss takes over at Sheffield United - 20 November 2009, Notes & Insights
Sports Business Summit 2012 - 27 January 2012, Notes & Insights