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BTD continues online Bayern Munich partnership

26 March 2010 | Posted in Agencies, Soccer, | By Eoin Connolly

German Bundesliga soccer club Bayern Munich has re-appointed BTD Newmedia to manage its online operations.

BTD, which first began its partnership with Bayern Munich ten years ago, will continue to be responsible for the technical operation of the club's website and online store. In addition, BTD will redevelop and relaunch the website to include a web-TV offering.

Stefan Mennerich, the director of media and new media at Bayern Munich AG, said that BTD had continued to put in a convincing performance.

BTD Newmedia's other Bundesliga clients include VfB Stuttgart and 1860 Munich.

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Contract Details

  • Length of contract: 3 years
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