Boost for Austria’s World Cup ambitions

06 February 2013 | Posted in Sponsorship, Soccer, Europe, | By Michael Long

Italian coffee company Martello has become a new partner of the Austrian men’s national soccer team.

The deal, signed with the Austrian Football Association (ÖFB), will see Martello support Austria throughout their Brazil 2014 World Cup qualifiers. Financial terms were not released.

ÖFB director general Alfred Ludwig said: "With Martello we have found a sponsor who believes in our players and who will assist in the thrilling World Cup qualifiers. Our path is not easy, but the team is doing their best. "

Austria currently sit fourth in their World Cup qualifying group after three matches. They have their work cut out to qualify for next year’s finals having been drawn in the same group as Germany, Sweden and Republic of Ireland.

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