Allianz nets Anderlecht deal

Insurer signs on as Belgian soccer side’s Champions League shirt sponsor.

Allianz nets Anderlecht deal

The Allianz insurance group will be the sponsor of Belgian soccer outfit Anderlecht in the Champions League for the 2017/18 season.

The German insurer replaces Proximus as Anderlecht’s front-of-shirt sponsor for European soccer’s premier cup competition. Allianz will also have a strong brand presence at the Belgian First Division A champion’s home ground, the Constant Vanden Stock Stadium.

BNP Paribas Fortis, which the Brussels club has a deal with for the next four seasons, will still adorn the René Weiler-managed side’s shirts in Belgian soccer’s top-tier league.