Top-tier Spanish soccer club Alavés have announced a new shorts sponsorship deal with Integra Energía.
The Spanish energy company made their debut on the left leg of Alavés’ shorts as they suffered a 2-1 defeat at La Liga leaders Barcelona on Sunday.
The sponsorship will also see Integra gain a brand presence on Alavés’ kit in all official matches as well as visibility at their Mendizorrotza home and the club’s official media channels.
Another element of the tie-up will see the club’s fans benefit from as yet unconfirmed promotional offers from Integra.
‘The energy company joins the club in an exciting collaboration stage,’ read a statement on the Alavés website.