News
Browse every broadcast, sponsorship, personal endorsement, infrastructure, sports property and agency deal done in sport with a value of more than US$100,000, as well as many smaller deals from around the globe.
Sponsorship
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USN seals Bolton Arena naming rights
Ultimate Sports Nutrition (USN) has agreed a naming rights deal for the Bolton Arena sports and entertainment venue. Read more...
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Senators home renamed Canadian Tire Centre
Canadian Tire has replaced Scotiabank as the naming rights partner of the Ottawa Senators National Hockey League (NHL) team. Read more...
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NBA’s Bobcats add new technology provider
The National Basketball Association's (NBA) Charlotte Bobcats have signed a three-year sponsorship deal with Technocom Business Systems. Read more...
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Bayer Leverkusen sign deal with SalzburgerLand
German Bundesliga club Bayer 04 Leverkusen has signed a three-year agreement with SalzburgerLand Tourismus, the tourist company of the Austrian city of Salzburg. Read more...
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Kia continues as partner of UCI WorldTour events
Kia Canada has renewed its role as official automotive partner of the Union Cycliste Internationale (UCI) WorldTour’s Grand Prix Cycliste de Québec and Montréal for a fourth consecutive year. Read more...
Agencies
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IMG to distribute rights to key Canadian cycling races
IMG Media is to distribute the media rights to the UCI World Tour cycling events in Québec City and Montréal, Canada. Read more...
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German volleyball rights to be centralised
The German Volleyball Federation (DVV) and the country's top volleyball league, the German Volleyball League (DVL), have signed an agreement which ties together the organisations’ marketing and commercial rights. Read more...
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IEC in Sports to sell fly fishing rights
IEC in Sports has agreed a major deal to sell commercial rights for August's World Fly Fishing Championships in Norway. Read more...
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Sportfive gets rights to Bayern-Dortmund rematch
Sportfive has acquired the rights to the Telekom Cup pre-season soccer tournament in Germany. Read more...
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AVP Tour adds two new IMG events
IMG has entered into a partnership with the Association of Volleyball Professionals (AVP) to bring two of its events to the AVP Tour. Read more...
Infrastructure
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Swindon Town seal UK£13m deal
14 June 2013 | Infrastructure, Soccer, Europe
Third tier English soccer side Swindon Town have renewed their catering agreement with Lindley Venue Catering. Read more...
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Manchester United bring in Desso to aid passing game
3 June 2013 | Infrastructure, Technology Services, Soccer, Europe
Premier League soccer club Manchester United are to install a new Desso playing surface at Old Trafford this summer. Read more...
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New Detail at Silverstone ahead of Grand Prix
Silverstone, the home of next month's British Grand Prix, has appointed Detail Ltd. to design, manage and construct its official trackside hospitality services. Read more...
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AEG, IMX and Odebrecht take control of Maracana
10 May 2013 | Infrastructure, Soccer, South America
A consortium involving AEG, IMG venture IMX, and Odebrecht SA is to operate the Maracana in Brazil for the next 35 years. Read more...
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University of Minnesota to give Vikings temporary home
10 May 2013 | Infrastructure, Football, North America
National Football League (NFL) franchise the Minnesota Vikings have struck a deal with the University of Minnesota to use TCF Bank Stadium for the 2014 and 2015 NFL seasons. Read more...
Personal Endorsement
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Two new Chinese ambassadors signed by Nike Golf
Nike Golf has announced that China's Hao-Tong Li and Xin-Jun Zhang have been added to its already extensive portfolio of players. Read more...
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RGIII agrees military appreciation endorsement deal
Washington Redskins quarterback Robert Griffin III has agreed a personal endorsement deal with military insurance firm USAA (United Services Automobile Association). Read more...
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Thomas Ince becomes Warrior endorser
English soccer player Thomas Ince has become a brand ambassador for Warrior Football. Read more...
Broadcast
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Fox Sports to launch in Italy with focus on soccer
Fox International Channels, a division of Rupert Murdoch's News Corporation, has confirmed the launch of Fox Sports in Italy this August. Read more...
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Chello CE secures exclusive hockey rights
Chello Central Europe has acquired the exclusive broadcast rights to the Kontinental Hockey League (KHL) in Hungary, the Czech Republic and Slovakia for the next three years. Read more...
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BT Sport picks up inaugural World Club Sevens rights
UK broadcaster BT Sport has acquired the TV rights to the first edition of the World Club Sevens rugby event at London’s Twickenham Stadium in August. Read more...
Sports Properties
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Genii sells 35 per cent stake in Lotus F1
Genii Capital has sold a 35 per cent stake in the Lotus Formula One team to an investment consortium made up of private investors. Read more...
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German volleyball rights to be centralised
The German Volleyball Federation (DVV) and the country's top volleyball league, the German Volleyball League (DVL), have signed an agreement which ties together the organisations’ marketing and commercial rights. Read more...
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Volvo confirms V8 Supercars team for 2014
Volvo Car Australia has announced it is to join the V8 Supercars Championship next year. Read more...
Hosting
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Clipper confirms base for San Francisco stopover
The Clipper Round the World Race has secured a deal with South Beach Yacht Club (SBYC) to be the host of the event when it arrives in San Francisco next April. Read more...
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MLB confirms Sydney games to open 2014 season
Major League Baseball has confirmed that the opening games of its 2014 season will be played at the Sydney Cricket Ground in Australia. Read more...
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Frank Warren agrees six-fight Olympic Park contract
British boxing promoter Frank Warren has agreed a deal with GLL, the operators of the London’s Copper Box Arena, to host six fights at the 7,000-seater venue. Read more...
