Sean Seamer to take the wheel as Supercars chief executive

Sean Seamer to take the wheel as Supercars chief executive

Sean Seamer has been named the new chief executive of the Supercars Championship.

The former head of global media agency group Mediacom joins the Australian motorsport series as the successor to outgoing chief James Warburton.

New Zealand-born Seamer has 15 years’ experience at Mediacom at its operations in the United States, Europe and Asia, and was appointed chief executive of the Australian arm in 2015, overseeing the rebuilding of the company’s reputation after it was embroiled in a fraudulent conduct scandal in 2014.

Seamer was chosen for the championship’s top job from a shortlist of sporting and business leaders who expressed interest in the role.

Warburton is to leave his role at the end of 2017 after nearly five years heading the organisation, during which time he guided the sport through a transition period introducing new manufacturers. Warburton’s tenure saw renewed focus on international expansion, as well as the securing of long-term sponsors and state government deals.

Seamer, who competes in amateur motorsport events in New Zealand, will attend this weekend’s season-ending Coates Hire Newcastle 500 in a non-official capacity, before taking up his role in the new year.

“Very few times in your life do you get the opportunity to combine your passion with your craft. For me, this is one of those rare moments,” said Seamer. “The Supercars team, led by James, has the sport on a fantastic growth trajectory. With innovation in engineering, race formats and international distribution all on the roadmap, it’s a great time to be joining.

“I’m very thankful for all the opportunities that MediaCom has provided me over all these years. I’ve been fortunate enough to travel the world with them and have built lifelong friendships as a result. The business has a strong sense of purpose and a fantastic culture to continue to build on. We have done an amazing job over the past two years and have strength and depth of talent in all offices which I’m sure will continue to grow.”

“As an incredibly talented young businessman, Sean brings many great qualities which will allow him to build seamlessly on the foundation built by James and the management team,” added Peter Wiggs, board chairman at Supercars. “As importantly, he has a passion for and deep understanding of the sport.”

“Sean is an outstanding leader with a proven track record in guiding businesses to further growth, he is genuinely passionate about our sport and we are very pleased he will continue the momentum built in recent years,” said Rod Nash, board member at Supercars.