Rocky Harris appointed as USA Triathlon CEO

Rocky Harris appointed as USA Triathlon CEO

USA Triathlon has announced the appointment of Rocky Harris as its new chief executive following the departure of Rob Urbach in May.

Harris takes the helm at the national governing body having spent more than five years as an athletics administrator at Arizona State University (ASU), his alma mater.

He most recently served as chief operating officer at the university, overseeing strategic planning and day-to-day operations of its varsity sports teams, known collectively as the Sun Devils.

“The USA Triathlon board of directors is unanimously enthusiastic about welcoming Rocky to help lead our sport forward here in the US and on the international stage,” said USA Triathlon president Barry Siff.

“Rocky brings 20 years of demonstrated leadership in key areas consistent with our new strategic plan: building collaborative partnerships, listening and working closely with key constituents and stakeholders, and being an inspiring leader of people.

“His passion for triathlon is extremely high, and we are confident he can help grow our sport in an effort to make a healthier America.”

A USA Triathlon statement said Harris’ priorities will be ‘to advance the organisation’s strategic plan, including creating collaborative partnerships within the sport and enhancing technology to engage new audiences.’

Prior to working at ASU, Harris had spells as chief marketing officer and senior vice president of Major League Soccer's Houston Dynamo, director of sports and marketing sponsorships at Reliant Energy, and director of communications at the Houston Texans football team.

“I want to thank Barry, the USA Triathlon Board of Directors and members of the hiring committee for the opportunity to work with a sport I’m truly passionate about and to serve the triathlon community,” Harris said.

“I look forward to furthering a culture of excellence at USA Triathlon and working alongside the talented staff already in place who share my belief in triathlon’s special ability to bring people with different backgrounds together from across the world.”