Facebook has appointed Joyee Biswas as its new head of Asia-Pacific sports partnerships.
The Singapore-based executive joins from ESPN, where he was head of south-east Asia. He has previously held roles in the region with Eleven Sports and Singtel.
Biswas will be responsibile of overseeing Facebook's relationships with leagues, teams, athletes and other media organisations. He joins at a time where the social media giant is significantly expanding its sports partnerships and programming operation.
Earlier this month NBCUniversal's Rhys Beer was appointed as head of sports partnerships for Europe, the Middle East and Africa, while former Eurosport chief executive Peter Hutton has been brought in as director of global live sports partnerships and programming.
"Facebook provides a new-age experience in bringing compelling content and storytelling to the sports community,' said Biswas. "I am very excited to be part of this thrilling journey and look forward to collaborating with partners across the industry to help them achieve their business goals on these platforms.
"To the Facebook team - thanks for your trust and cannot wait to get started."