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SportsPro Magazine

Having evolved from the acclaimed BusinessF1 sports magazine in March 2008, SportsPro has become the most highly respected B2B magazine for the finance, business and sponsorship industry behind the world's major sports.

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25 stories that shaped the sporting year

25 stories that shaped the sporting year

In the sports industry as in the world beyond, 2016 has been a year of major events, significant challenges and unexpected, profound changes. SportsPro runs through the 25 stories that mattered most over the past 12 months.

20 December 2016 | By Tom Lloyd

Vision statement - Eurovision’s pioneering 2016

Vision statement - Eurovision’s pioneering 2016

2016 offered a packed summer of sport to television viewers around the world and behind much of it has been Eurovision, the media solution partner and operational arm of the European Broadcasting Union. SportsPro spoke with Stefan Kuerten, director of Eurovision services and sports rights, and Graham Warren, director of network, about the challenges the corporation has faced this year and the technologies it is pioneering.

25 October 2016 | By Adam Nelson

Eir to the throne - Building an Irish legacy

Eir to the throne - Building an Irish legacy

Setanta Sports was a homegrown success in the distinctive Irish broadcast marketplace before being picked up this year by domestic telecoms leader Eir. Now, Eir Sport is looking to build on the legacy of its forebear and attract new customers to its parent brand.

21 October 2016 | By Eoin Connolly

Business at the beach - Swatch Beach Volleyball Major Series

Business at the beach - Swatch Beach Volleyball Major Series

21 years ago, the Austrian city of Klagenfurt hosted a beach volleyball tournament for the first time. In 2016 the event has become part of the Swatch Beach Volleyball Major Series, a global tour formed as a joint venture between Red Bull and Hannes Jagerhofer. SportsPro made the trip to this year’s A1 Major Klagenfurt to experience the heady mixture of high-end entertainment and world-class sport, and to hear about the series’ plans for the future.

21 October 2016 | By Adam Nelson

Rio 2016: The commercial journey

Rio 2016: The commercial journey

With Rio 2016's commercial preparations entering their final execution phase, SportsPro looks back at how the Games' domestic sponsorship programme was put together.

28 July 2016 | By Michael Long

Olympian optimism

Olympian optimism

Two of the smaller national Olympic committees, in Jordan and Ireland, are preparing for Rio 2016 by using the Olympics to promote sport and wellbeing.

22 July 2016 | By Adam Nelson

Forward thinking - Aecom’s Rio masterplan

Forward thinking - Aecom’s Rio masterplan

As the world’s attention turns to Rio’s present, the organisers of the 2016 Olympic Games will have one eye on the city’s future. Engineering firm Aecom was appointed to deliver a three-stage masterplan for the Olympics, culminating in a 20-year legacy outlook. Bill Hanway, the company’s global sports leader, reveals the importance of flexibility and sustainability to ensuring a positive legacy from the biggest event in global sports.

20 July 2016 | By Adam Nelson

Thoughts in train: John Gosden on horse racing, on and off the course

Thoughts in train: John Gosden on horse racing, on and off the course

In an exclusive interview at his picturesque Clarehaven stables, John Gosden, England’s leading racehorse trainer, tells SportsPro about the business challenges facing the country’s racing industry, the importance of breeding and the ever contentious issues surrounding prize money in the sport.

23 June 2016 | By George Dudley

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