Speaking at SportAccord 2018 in Bangkok, International Tennis Federation (ITF) president David Haggerty discusses the Davis Cup, Gerard Piqué and the future of tennis.
Digital sponsorship value analysts Hookit assess the impact of Instagram's recent platform API shutdown.
Simon Tracey, head of client services at Wasserman's experience division, on why brands can't afford to miss the boat with esports.
Red Bull’s Daniel Ricciardo meanders through the field to bring Ferrari’s early-season dominance to an end as Liberty Media sets wheels in motion for a permanent home in China.
Ahead of taking on the role of head coach at sponsorshipX 2018, T1 Agency president and founder Mark Harrison offers his thoughts on sponsorship trends.
With Sebastian Vettel's second victory of the season overshadowed by a horrific injury to a Ferrari mechanic, in the paddock talks continue to heat up about Liberty's plans for the sport.
The latest issue of SportsPro discovers what Gold Coast 2018 could mean for the host city and the Commonwealth, looks at how federations are faring ahead of SportAccord, checks in on the 2026 Fifa World Cup race and more.
Sebastian Vettel edges Lewis Hamilton as broadcast and sponsorship quirks serve as a backdrop to Melbourne’s season-opener.
With the Indian national cricket team broadcast rights up for auction on 3rd April, SportsPro assesses the impact of Discovery’s entry into the market.
As Australia prepares to usher in the new Formula One campaign on Sunday, SportsPro takes a look at what each team has been up to during the off-season, and what issues need to be addressed in Liberty’s second year.
With PyeongChang’s Winter Olympics now in full swing, SportsPro takes a look at how the International Olympic Committee’s 13 top-tier partners - both young and old - are leaving their mark on the Games.
Every Olympic Games this century has been a landmark in the decline of traditional TV viewership and the rise of digital consumption. Now, the IOC’s lead broadcast partners are trying to demonstrate to advertisers and stakeholders how PyeongChang 2018 is really being watched.
As esports grows in stature, the likes of Turner, BBC and Eleven Sports are exploring ways to get in on the action. Michael Long assesses a potentially untapped media sector and a possible Olympic future.
Hookit has partnered with SportsPro to provide insights into key trends in the sports sponsorship space, specifically when it comes to the value athletes, teams, and leagues are driving for their sponsoring brands.
The first SportsPro of 2018 includes a look at sporting investment in esports, innovation in the NBA with the Philadelphia 76ers and Boston Celtics, Formula E's Alejandro Agag and more.
With English soccer’s Premier League revealing a UK£4.464 billion main rights deal, SportsPro looks back at how the league's TV spoils have grown since its formation in 1992.