Issue 100: SportsPro’s 10 Events

SportsPro has now been in print for ten years and 100 issues. To commemorate that landmark we’ve created the SportsPro 100, an in no way comprehensive list of things that have coloured our history. As we continue our count to 100, here are our ten-era-defining events.

Issue 100: SportsPro’s 10 Events

As we continue our 100th issue celebration here is an in no way comprehensive list of the events that have coloured our history. 

31. PyeongChang Winter Olympics 2018

After PyeongChang won the right to host at the third attempt, its 2018 Winter Olympics will be remembered for their political sub-plots.

What was said...

If there is a real momentum to create peace on the Korean peninsula then the Olympic movement will have once again shown the special role that sport can play in bringing the world together

Ex-IOC marketing director Michael Payne, SportsPro, 2018


32. 2012 Ryder Cup

Europe’s golfers stormed to a stunning comeback.

What was said...

To the 12 men of Europe, what you did out there was outstanding. All men die but not all men live and you made me feel alive again this week

Jose Maria Olazabal, 2012


33. The 2015 Fifa Women’s World Cup

Set records and confirmed the arrival of women’s soccer as a commercial force.

What was said...

The fans came out in record numbers and, certainly from a North American perspective, tuned in in record numbers

Kathy Carter, ex-president of Soccer United Marketing (SUM), SportsPro, 2016


34. 2014 Fifa World Cup

Soccer fans delighted in the sport’s return to its spiritual home, but Brazilians were left shell-shocked by their exit from the tournament.

What was said...

Everybody has always wondered how a World Cup would be in the country of football. Well, we’re about to find out

Ex-Fifa secretary general Jérôme Valcke, ahead of the tournament, SportsPro, 2014


35. 2016 World Series

The Chicago Cubs ended a 108-year wait for victory and MLB enjoyed a ratings boom.

What was said...

The Cubs triumph will be remembered for many years to come. Some deride it, but technology is helping to create some of sport’s most memorable moments

25 stories that shaped the sporting year, SportsPro, 2016


36. Super Bowl 50

The NFL celebrated in Santa Clara in 2016; the Denver Broncos celebrated with the Vince Lombardi Trophy.

What was said...

That level of fan interactivity, just from a technology standpoint and a scale standpoint, has never really been contemplated or done at Super Bowl

Chief organiser Keith Bruce explains why Super Bowl 50 will be the biggest big game yet, SportsPro, 2016


37. London 2012

United a nation with a superbly hosted Olympic and Paralympic Games.

What was said...

I think that hopefully when people are looking back, it’ll be the international world looking back and having a good feeling towards London and the Olympic Games will have been a part of that

Iain Edmondson, then London & Partners head of major events, SportsPro, 2012


38. The Copa América Centenario

Hosted in the US and arose from administrative turmoil and corruption in 2016.

What was said...

As long as we can get the suits out of the way, this is about the players – it’s about the countries and it’s about the players and it’s about the fans

Kathy Carter, ex-president of Soccer United Marketing (SUM), Restoring faith in the Copa América Centenario, SportsPro, 2016


39. 2013 America’s Cup

Oracle Team USA overcame tragedy and the odds to win.

What was said...

There are some clear game-changers with this America's Cup, be it the media coverage, technological values they've brought, the shorter, sharper format. It's been pretty spectacular in that respect

Angus Buchanan, the Sports Consultancy's co-managing director, SportsPro, 2013


40. India’s Delhi 2010 Commonwealth Games

A disastrous event hampered by corruption and delays.

What was said...

It has been felt important to increase the amount because of the inclusion of new items that are essential for the successful delivery of the Games that were not provided in the initial budget

Minister Ambika Soni on the Indian government adding US$181 million to the 2010 budget, a fourth major top-up, SportsPro, 2016