NFL goes long with Ticketmaster

NFL goes long with Ticketmaster

North America’s leading sports league signs extension with ticketing platform.

18 October 2017

Scottish Rugby scores double deal with BT Sport and BBC

Scottish Rugby scores double deal with BT Sport and BBC

Men’s rugby union team’s home autumn internationals to be simulcast in UK.

18 October 2017

Marseille buckle up with Hyundai

Marseille buckle up with Hyundai

French soccer club confirm new two-year deal with car manufacturer.

18 October 2017

NHL Network upgrades rights deal with USA Hockey

NHL Network upgrades rights deal with USA Hockey

US ice hockey channel to cover various IIHF tournaments until 2021.

18 October 2017

NBA pens multi-year Kia Motors extension

NBA pens multi-year Kia Motors extension

Preeminent basketball league renews with official automotive partner.

18 October 2017

Confirmed: WNBA’s San Antonio Stars to relocate to Las Vegas

Confirmed: WNBA’s San Antonio Stars to relocate to Las Vegas

Move confirmed as MGM Resorts International buys team, which will debut in Nevada in 2018.

17 October 2017

Shrewsbury Town to introduce safe standing in English first

Shrewsbury Town to introduce safe standing in English first

Third-tier soccer side raise UK£65,000 to install rail seats at their stadium.

17 October 2017

Telefónica Movistar partners with the NFL

Telefónica Movistar partners with the NFL

Telecoms company becomes football league’s official sponsor in Mexico.

17 October 2017

Mamelodi Sundowns net Hyundai deal

Mamelodi Sundowns net Hyundai deal

South African soccer side partner with car manufacturer.

17 October 2017

World Rugby keeps safe with Secom

World Rugby keeps safe with Secom

Rugby union governing body partners with Japanese security firm.

17 October 2017

USL pens Monument Sports Group deal

USL pens Monument Sports Group deal

US soccer’s second tier partners with sports insurance company.

17 October 2017

Cricket Australia scores KFC and Mamamia Big Bash League deals

Cricket Australia scores KFC and Mamamia Big Bash League deals

Fast-food company renews with Australian cricket competition; digital media platform signs with women’s league.

17 October 2017

Barcelona net Maybank deal

Barcelona net Maybank deal

Spanish soccer giants announce new regional partnership until 2020.

17 October 2017

OCA sells marketing rights for 2018 Asian Games

OCA sells marketing rights for 2018 Asian Games

Organisers of multi-sport event pay US$40 million to Olympic body.

17 October 2017

Kaiserslautern score new sleeve sponsor

Kaiserslautern score new sleeve sponsor

KSC Reifen Stephan added to 2. Bundesliga side’s commercial portfolio.

17 October 2017

Juventus go all in with F66.com

Juventus go all in with F66.com

Italian soccer giants confirm three-year deal with Asian betting partner.

17 October 2017