Latest Deals > Olympics

• The British Olympic Association and the United States Olympic Committee announce collaboration

  08 March 2010 | Infrastructure, Olympic sports (summer and winter), Olympics

  The British Olympic Association (BOA) and the United States Olympic Committee (USOC) have signed a “groundbreaking” agreement to aid the development of Olympic sports in both countries

• London 2012 signs another licensing agreement

  03 March 2010 | Sponsorship, Olympics

  Links of London will create the official jewellery collection of the London 2012 Olympic Games after signing a licensing agreement with LOCOG.

• RZD finally confirms US$150 million Sochi sponsorship

  02 March 2010 | Sponsorship, Olympics

  Russian railway operator RZD has confirmed a major sponsorship deal with the Sochi 2014 Winter Olympic Games.

• Canadian government pledges millions more for Paralympics

  26 February 2010 | Broadcast, Sponsorship, Olympics

  The Canadian goverment has pledged a further US$11.3 million in funding for the Vancouver 2010 Winter Paralympic Games.

• Vancouver 2010 signs three partners for memorabilia

  25 February 2010 | Sponsorship, Olympics

  The organisers of the Vancouver 2010 Winter Olympic Games have agreed licensing deals with three companies - EMI Music Canada, Gameday Auction and Transcontinental - to produce and sell official Games memorabilia.

• DFL backing Munich’s bid for 2018 Olympic Games

  25 February 2010 | Sponsorship, Olympics

  Germany’s Deutsche Fußball-Liga, the organisation responsible for running the two highest leagues in German professional soccer, has shown its support for the Munich 2018 Winter Olympic bid by agreeing a promotional deal.

• Another sponsor for Singapore Youth Olympic Games

  24 February 2010 | Sponsorship, Olympics

  Kingsmen Creatives Ltd has become the Official events management sponsor of the Singapore 2010 Youth Olympic Games.

• International Olympic Committee appoints PA for 2012

  21 February 2010 | Agencies, Olympics

  The International Olympic Committee has appointed the Press Association as host national news agency for the London 2012 Olympic Games.

• First Group lands US$30m London 2012 Olympic contract

  16 February 2010 | Infrastructure, Olympics

  The Olympic Delivery Authority has chosen First Group to provide bus and coach services for the London 2012 Olympic Games in a deal worth some US$30 million.

• BP agrees eight-figure deal with US Olympic Committee

  15 February 2010 | Sponsorship, Olympics

  BP will pay an eight-figure sum as a partner of the US Olympic Committee, after agreeing to partner the USOC for the next four years.

• Munich 2018 secures yet another sponsor

  14 February 2010 | Sponsorship, Olympics

  Munich's bid to host the 2018 Olympic Games has been boosted by another corporate sponsor, with Siemens committing a seven-figure sum to the bid.

• Annecy’s bid pulls in US$7.5 million from backers

  14 February 2010 | Sponsorship, Olympics

  French town Annecy's bid to host the 2018 winter Olympic Games has been boosted by some US$7.5 million in sponsorship from four corporate partners.

• IOC secures last-minute deals for Vancouver

  14 February 2010 | Broadcast, Olympics

  As the Vancouver Olympics began, the IOC secured two last-minute broadcast deals, in sub-Saharan Africa and Mexico.

• Australian Olympic star Rice in gear with Jaguar

  11 February 2010 | Sponsorship, Olympics

  Stephanie Rice, the 21-year-old triple Olympic gold medal winner, has secured a new endorsement deal with Jaguar.

• Lloyds to invest more than one billion in London 2012

  09 February 2010 | Infrastructure, Olympics

  Lloyds Banking Group will offer more than £1 billion in loans (US$1.56 billion) to fund small business projects around the London 2012 Olympic and Paralympic projects.

• International Olympic Committee awards rights in Peru

  09 February 2010 | Broadcast, Olympics

  The International Olympic Committee has awarded broadcast rights for the Olympic Games in 2010 and 2012 to América Televisión in Peru, it was announced today.

• John Lewis confirms deal with London 2012 Olympics

  01 February 2010 | Sponsorship, Olympics

  John Lewis has become the latest partner of the London 2012 Olympic Games, signing a multi-million dollar sponsorship deal with the organising committee.

• Munich 2018 bid ready to take off with Lufthansa

  28 January 2010 | Sponsorship, Olympics

  Munich's bid to host the winter Olympic Games in 2018 has been boosted by another commercial partnership, with German airline Lufthansa committing a reported €3 million.

• Samsung to support Singapore 2010 athletes and staff

  26 January 2010 | Sponsorship, Olympics

  Samsung has agreed to provide more than 5,000 smartphones for athletes and staff at the inaugural Youth Olympic Games, to be held in Singapore later this year.

• O’Neills to kit out Irish Paralympians in 2012

  26 January 2010 | Sponsorship, Olympics

  Irish sportswear manufacturer O'Neills will sponsor the country’s Paralympic team at the 2012 Games, after agreeing a deal with the Paralympic Council of Ireland in Dublin.

• Page 1 of 7 pages  1 2 3 >  Last »