Latest Deals > Football

• Miami Dolphins up partnership with Kangaroo TV

  15 March 2010 | Infrastructure, Football

  Kangaroo TV has expanded its partnership with the NFL's Miami Dolphins, adding another 20,000 Kangaroo devices for the upcoming season.

• Nottingham Forest continue with Victor Chandler until 2012

  11 March 2010 | Sponsorship, Football

  Nottingham Forest Football Club have announced that the online bookmaker and gaming company Victor Chandler will continue to be their official sponsor until 2012.

• McDonald’s and NSW to tackle grassroots football

  11 March 2010 | Sponsorship, Football

  McDonalds have extended their existing four-year commitment to Football New South Wales, but will now focus on grassroots football.

• Chelsea confirm a new five year deal with Compass

  10 March 2010 | Infrastructure, Football

  As part of a string of contract retentions within the sport, leisure and business hospitality sector, the food service provider Compass Group UK & Ireland has secured a five-year deal with Chelsea FC said to be worth in the region on UK£60 million.

• Scottish FA announce a new four year deal with Mars

  10 March 2010 | Sponsorship, Football

  The Scottish Football Association and the confectionary manufacturer Mars have announced a new four year partnership.

• Huge new mobile deal for Verizon and NFL

  10 March 2010 | Broadcast, Football

  The National Football League has announced an exclusive four-year mobile content distribution deal with Verizon Wireless.

• New Era and ESPN sign up for Pinstripe Bowl

  10 March 2010 | Broadcast, Sponsorship, Football

  New Era Cap Company has secured the title sponsorship of the Pinstripe Bowl, college football's newest showpiece game, for the next four years.

• The Portland Timbers secure SolarWorld for their 2010 sponsor

  10 March 2010 | Sponsorship, Football

  Second-tier American soccer team the Portland Timbers have announced that SolarWorld will become the team's official jersey sponsor for the upcoming 2010 season.

• AIS becomes the title sponsor of Thailand’s Regional League

  09 March 2010 | Sponsorship, Football

  Thailand’s largest mobile phone Operator, Advanced Info Service (AIS) is to become the title sponsor of the Regional League in Thailand.

• Fifa agrees official stores partnership

  22 February 2010 | Infrastructure, Football

  Fawaz Alkohair and Company has agreed a four-year deal to open a chain of Fifa Official Stores in the Middle East.

• Castrol signs on with League Managers Association

  15 February 2010 | Sponsorship, Football

  Castrol has become the official performance partner of the League Managers Association (LMA).

• St Louis closes in on franchise-saving sale

  14 February 2010 | Sports Properties, Football

  Shahid Khan, a Pakistani-born, Illinois-based businessman, has reached an agreement with the St Louis Rams that will see him acquire a 60 per cent stake in the NFL franchise.

• NFL extends partnership with CTV in Canada

  09 February 2010 | Broadcast, Football

  The National Football League has signed a four-year, multi-million dollar extension of its contract with CTV, the Canadian broadcaster, in a deal including the rights to the Super Bowl.

• NFL secures Chinese deal on Super Bowl weekend eve

  07 February 2010 | Sponsorship, Football

  On the eve of Super Bowl XLIV weekend in Miami, the National Football League (NFL) confirmed a three-year partnership that will see Molson Coors sponsor the league’s activities in China.

• Nike snaps up future NFL star Ndamukong Suh

  04 February 2010 | Personal Endorsement, Football

  Defensive lineman Ndamukong Suh, widely tipped to be the number one overall draft pick in the upcoming NFL draft, has signed an endorsement deal with sportswear giants Nike.

• Super Bowl quarterback Brees signs short-term deal

  28 January 2010 | Sponsorship, Football

  Brand Affinity Technologies (BAT) has brokered a deal that will see New Orleans Saints quarterback Drew Brees advertise online florist ProFlowers in the build-up to the Super Bowl.

• Miami Dolphins secure multi-million dollar Sun Life deal

  20 January 2010 | Sponsorship, Football

  The Miami Dolphins have signed a five-year deal, giving the naming rights to the NFL franchise's stadium to Sun Life.

• Next year’s Super Bowl passes US$16 million in sponsorship

  13 January 2010 | Sponsorship, Football

  The North Texas Super Bowl XLV Host Committee has signed a tenth US$1 million sponsor, and has now secured more than US$16 million in sponsorship with the game still well over a year away.

• Papa John’s strikes blow in Super Bowl pizza battle

  13 January 2010 | Sponsorship, Football

  Pizza chain Papa John's has secured a lucrative position as the official pizza of next month's Super Bowl, on a day when it expects to sell more than 750,000 pizzas.

• McDonald’s to title sponsor 2010 Pro Bowl

  13 January 2010 | Sponsorship, Football

  McDonald's will title sponsor the 2010 Pro Bowl, the NFL's all-star game which, for the first time, will be played before the championship Super Bowl game.

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