Trading Post takes title sponsorship of V8 Supercar team

03 February 2010 | By Adam Fraser

Contract summary

Length of contract: 1 year
Annualised value: US$900,000
Overall value: US$900,000

Trading Post has signed a partnership with the Brad Jones Racing team that sees the launch of the Trading Post Racing Team in the Australian V8 Supercar Championship Series.

"The V8 Supercars and Trading Post are a great fit," said Michael Padden, head of Trading Post. "With automotive being such a significant part of our business, it made sense to get behind a V8 Supercar team and be involved in one of Australia’s most popular national sporting competitions.

"The launch of Trading Post Racing is an exciting opportunity for us and we can’t wait to work with one of V8 Supercar’s most experienced teams."

Trading Post driver Jason Bright added: "It's fantastic news and a huge coup to secure Trading Post as naming rights sponsor for the No 14 VE Commodore. The Brad Jones Racing Team have put a strong package together and with Trading Post's support, I believe we now have all the ingredients in place to make a real run for this year’s V8 Supercar Championship."

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