Adidas has signed a lucrative seven-year deal with the Football Federation of Ukraine (FFU) that will see it manufacture kits for every FFU soccer club as well as the national team.

The agreement will run through the Uefa European Championships in 2012, which the country will co-host with Poland.

The European Championships are one of the four most-watched sporting events in the world, and feature Europe's 16 best national teams - as determined by two years of qualification matches - competing to be champion of the continent over a three-week tournament.

The 2008 tournament, won by Spain, earned more than US$600 million in broadcast payments. The final, between Spain and Germany, drew significantly more viewers than any event at the Beijing Olympics two months later.

As hosts, Ukraine will play in the 2012 tournament's opening match, televised around the globe.

"Ukraine has a strong team with huge potential that perfectly fits our portfolio of leading football symbols worldwide," said Adidas chief executive Herbert Hainer.

"This alliance will also further strengthen Adidas' position as the number one brand in a growth market."

Grigoriy Surkis, president of the FFU, was equally pleased.

"The Football Federation of Ukraine is entering a new cooperation with one of the leading sports brands in the world," he said.

"Adidas is the undisputed market leader in Ukraine and is popular among football players as well as among their fans.

"The long-term agreement that we announce today not only enables us to equip our national team with state-of-the-art products, but will also help to further promote football in Ukraine.

"FFU and the national team have set themselves ambitious objectives, and the collaboration with Adidas will help us to reach our goals."

Adidas has similar agreements with a number of countries, as well as famous club teams including Real Madrid and Liverpool.