Adidas confirms shirt supply deal with Scottish FA
Contract summary
Length of contract: 4 yearsAnnualised value: US$2 million
Overall value: US$8 million
Adidas has signed a multi-million dollar agreement to supply Scotland's national soccer team with kit for four years between 2010 and 2014.
The partnership, worth some US$8 million between January 2010 and June 2014, will see the kit worn for the first time in the country's friendly against the Czech Republic in March.
"This is a great deal for the Scottish FA and a huge show of faith in Scotland by one of largest and most prestigious sports brands in the world," said Scottish FA chief executive Gordon Smith. "Being associated with Adidas will lift the profile of our national teams and will ensure that our supporters around the world have access to the very best merchandise and replica kits.
"The money that we generate through this new partnership will allow us to continue our huge investment programme in grass roots and youth football. Every commercial deal we sign and every partnership we enter into has one sole aim – to help us secure the future of our game."
Adidas' Gil Steyaert added: "Both Adidas and the Scottish FA have a long and proud heritage in football and we are delighted that we are able to announce our partnership today. Like all Scotland supporters, Adidas has a passion for the game and the national team will wear the very best in kit technology."
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