Broadcaster to show fixtures between Australian and US basketball teams.
Spanish soccer club reveal new sleeve sponsor.
NFL franchise agree new multi-year strategic partnership.
Investment firm’s logo to adorn the basketball court at NBA team’s new home.
6 Hours of Silverstone is added to 2018/19 long-distance motorsport calendar.
World Curling Federation confirms new series as well as Chinese investment.
Motorsport series to help organisation promote widespread uptake of electric vehicles.
Japanese tech company continues with golf tournament.
College sports giants to come together in US$2.5 billion deal.
The Brand Conference is the only event in the UK dedicated to brand communication, marketing innovation and digital fan engagement in the sports industry.
Through interactive workshops, round table discussions, case study presentations and panel sessions, attendees will learn how successful sponsors, clubs, and international rights holders manage their brand engagement.Register interest
German soccer side partner with Meizhou Hakka to develop the game in Chinese province.
Electronics giant will replace Ladbrokes as sponsor of English soccer’s governing body.
Global baseball and softball governing body agrees deal with oil giant.
English soccer side announce new energy partner.
Deal will see M&M’s logo feature on centre ice at NHL team’s home venue.
North American basketball league partners with sports drink in France.