Colombian joins Sissoko and Mahrez among ambassadors.
Sportradar distributes audiovisual rights to Eurosport Asia and Kwesé.
English soccer giants partner with Saudi Arabia General Sports Authority in soccer growth project.
Technology giant and NFL team in US$10 million partnership to drive economic growth in rural US.
Telecommunications company to show Spanish soccer giants in behind-the-scenes content.
Wanda-owned agency will have media rights to Ski World Cup events until 2021.
US$4.4 billion acquisition of global motorsport series investigated.
Satellite radio channel becomes motorsport series’ exclusive US radio partner.
Pan-European broadcaster signs expanded agreement with all-electric series.
Automotive dealer remains top sponsor of Serie B team for a second season.
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Wine company sponsors biennial golf competition.
Round the world yacht race shifts its focus on to digital output for 2017/18 race.
Rock legends collaborate on fashion collection with French soccer side.
Australian soccer side partner with casino company.
National cricket team to play in Lahore for first time since 2009 bus attack.
US billionaire set to create a sailing competition to rival the America’s Cup.